Tracking the Results of Your Direct Mail Campaign: How To Know if it’s Working

With your mailpiece designed, it is time to mail it out and track the results. [...]

Designing Your Mailpiece: Your Options

Now that you understand the different types of mailing lists, it is time to build [...]

Creating Your Mailing Lists: Options for Your Direct Mail Campaign

After you have compiled your ideal demographics for your target market, you need to develop [...]

Defining Your Target Audience: The Demographics That Matter for Your Direct Mail Campaign

Now that you are familiar with the different options available for your direct mail marketing [...]

An Introduction To Direct Mail Marketing With USPS Mailing Services

Direct mail marketing is made easier with USPS, providing you with a variety of customizable [...]

Create a Strong Postcard Campaign With the USPS Mailing Tool

In a competitive business environment, you need to find a way to stand out from [...]

How Trustworthy Is Direct Mail Marketing?

Your company’s marketing strategy can benefit greatly by utilizing Direct Mail Marketing the right way. [...]

Direct Mail Marketing: The Most Effective Direct Marketing Tool

It is important for marketers to create a comprehensive plan to effectively reach their target market. Even [...]

An Overview: Direct Mail Postcards

Even though advertising campaigns have changed, direct mail marketing still has its place. Therefore, if [...]